For example, a business that sells camping gear might create a “camping kit” that includes a tent, sleeping bag, and camping stove. By bundling these items together as a kit, the business can offer customers a more convenient way to purchase everything they need for a camping trip in one package, rather than requiring them to purchase each item separately.
Kitting can also be used to create custom products or configurations. For example, a business that sells computer components might offer a “gaming kit” that includes a high-performance graphics card, gaming mouse, and keyboard. This approach allows customers to easily purchase a set of components that are known to work well together for gaming purposes, without having to research and purchase each component individually.
Overall, kitting is a useful strategy for businesses that want to offer their customers more convenience and flexibility when purchasing products. By bundling multiple items together into a single package, businesses can create new product offerings and increase sales while also providing a better customer experience.